Biotec Pharmacon
Details
Mediums
Graphic Design, Web Development
& Photography
Location
Norway
Period
2016–2018
I worked as the Creative Lead for Biotec Pharmacon between the years of 2016–2018. Previously I'd been working for one of their subsidiaries — ArcticZymes — as their in-house designer and developer. Biotec Pharmacon was pleased with the work I had done for ArcticZymes, that they wanted to replicate it across all of their subsidiaries and asked me to lead creative.
I was tasked to manage, coordinate and work on all print and digital projects. This involved a wide array of tasks such as: web design & development, booth design, magazine advertisments, annual reports, rollup/banner design, promotional material, packaging design, photography, illustration and logo design.
A touch of style
After wearing the same style for over 15 years it was time for a change. My first task was to revamp their style guide and create a more modern look for the company. Bold colours, a typographic refresh and guidance about imagery was a must.
Cutting edge technology
Re-designing and re-developing a website with over 10 years worth of content is no small feat. With this website re-build I took extra care to sit down with the various stakeholders and ask them what they deemed important content. Once a consensus was agreed, I went about planning the sitemap and content structure before a single mock-up was developed or line of code written.
The perfect fit
Woulgan is a part of the Biotec Pharmacon family and when it came to developing the website, I paid special attention to its responsiveness. With the type of product Woulgan is, we could potentially have nurses looking up product guidance from the ward floor, GP’s reading product information from their office, or even an elderly person purchasing the product on their device.
Superb Norwegian quality
M-Gard, a subsidary of Biotec Pharmacon, required a site that stood out from the competition. Being a relative newcomer to the market, the website had to be smart, fast and responsive—there was a very good chance they would be showing it off at conventions on patchy wifi. I was responsible for the design and development of the site.
With a touch of fun
I also had plenty of fun along the way and got to scratch my illustrator itch. Like putting together the company t-shirt for when one of their products, Woulgan Biogel, obtained its CE mark and we all went to Svalbard to celebrate. Or sketching, illustrating, coordinating and overseeing the creation of the Woulgan mascot, that was then used at events to promote Woulgan.
